Market Research

Competitor Research, How To Stay One Step Ahead

Monitoring what your competitors are doing is essential for any new start up and for businesses as they grow. If you really want to stay on top of things you need to monitor competitor activities on an ongoing basis. Here are some tried [...]

The Future of Search: Integrating Word-of-Mouth into Search

What will ultimately replace search engines?
This is a question I am asked frequently, and therefore have given considerable thought to. Ultimately, whatever it is, it has to compensate for the weaknesses of search though right? So, what are the weaknesses of search relative [...]

Adopting a Local Search Strategy For Multi National Clients

When you say “Local Market Strategy”, most people think of local as at the city level. In search that means Google Local, using Geographic delimiters in keywords, Local Directories, etc.
But for large enterprise sized clients, a local strategy is one for a particular [...]

Is Mystery Shopping The Best Job In Market Research?

There are many joys in life, and being a lady, obviously shopping is one of mine. I could pace the high street and every inch of all the shopping malls of the world in search of the best shoes and never get [...]

Information About Bluetooth Technology And Proximity Advertising

Bluetooth technology is currently the top selection for campaigning and marketing. In fact, Bluetooth marketing aka Proximity advertising has become increasingly popular overseas as the hottest way to get in touch with future or existent customers. Bluetooth is a major role player in [...]

Are You Confused About Internet Marketing?

A lot of Internet Marketing companieshave been active in Internet Market for about five years. The Internet marketing arena is a place that can inspire you to throw your hat in the ring and say if that guy can do it so can [...]

Know Your Target Market for Home Business Success

When deciding to begin the journey towards a successful home based business, there are several factors that are extremely important. Obviously, researching your field, competitors, and available products is always the first place to start. Possessing a great amount of knowledge about the [...]

Succeeding Online With Niche Marketing Is The Way To Go

Niche Marketing is one of the last great frontiers for the small business entrepreneur. In the real world, small businesses don’t have a half fair chance of competing against the huge corporations of the world.
It is just one of those hard, cruel facts [...]

Using Technology Market Research for IT Lead Generation

Many technology companies are nowadays using technology market research to help them identify and leverage new sales opportunities. The following samples of sales opportunities driven by technology market research illustrate just how effective this method of market research can be.
Sample 1:
Country [...]

If You Can’t Beat Your eBay Competitors, Take A Lesson From Them

Sometimes it’s painful to look at your eBay cometitors’ listings, especially if they seem to be doing better than you are. It can make you feel defeated and wonder if you can really be competitive … WAIT A MINUTE! It’s absolutely wonderful to [...]